法航 “發(fā)現(xiàn)法國藝術(shù)之旅” 互動(dòng)體驗(yàn)活動(dòng)
法航“發(fā)現(xiàn)法國藝術(shù)之旅”展示了全新頭等豪華間、全新旅行理念和所有最新面市的艙位。
此次產(chǎn)品展覽被設(shè)計(jì)成一場旅行的形式，互動(dòng)體驗(yàn)創(chuàng)意簡單有效，不論老少都可在互動(dòng)活動(dòng)中“親身感觸”法航傾情設(shè)計(jì)的全新天地。
本此展覽在3座城市進(jìn)行推介，分別為5月在上海，6月在巴黎，9月在紐約。
Air France new global campaign “Air France, France in the Air” was unveiled in Shanghai as its first stop in its tour to showcase its upgraded long-haul products and services. The interactive experiences were designed as a tour, letting visitors wander inside, dream & discover new products.
The exhibition was promoted in 3 cities, Shanghai, New York and Paris.
Agency: Auditoire, Paris
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