省/直轄市 市
ADC（Art Directors Club 美術指導俱樂部）成立于1920年，是世界上最早且最有影響力的匯聚了設計師、美術指導等美術領域創意設計人才的行業協會。在1961年，ADC分化出了文案協會（Association of Advertising Copywriter），之后改名為文案俱樂部（TheCopy Club）。1970年代，兩間國際創意組織共同倡導了后來影響世界的美術文案一體化運動，主張美好的創意由精彩的美術與文案共同組成，并聯合在紐約設立了首屆One Show國際創意獎，以一邊代表文案，一邊代表美術的雙頭金鉛筆為獎杯，并延續至今，成為全球最受尊敬的國際創意獎項。
ADC年度大獎作為世界上首屈一指的美術設計獎項，迄今已經超過了95年的歷史。大獎將秉承其一貫原則，嘉獎能夠代表設計，制作工藝以及創新的作品。每年的評審團成員包括來自世界各地的頂尖設計師，創意人及導演。除了專注于設計和工藝領域，ADC年度設計大獎的類目也包括廣告，Digital，整合營銷和影片等。
省/直轄市 市/區
Who are we
The Asian Marketing Effectiveness and Strategy Awards is a collaboration between Lions Festivals and Haymarket.
The Awards are widely respected in the region, with a broad range of strategic and creative criteria with its focus on being results oriented.
Who should attend
Awards attendance benefits all individuals involved in the communications industry. Including marketers, head of agencies, art directors, creative’s, brand pioneers, media agency executives, clients, consumer and customer insights professional, agency heads, media owners and directors from the region and around the globe
Awards
About The Asian Marketing Effectiveness & Strategy Awards
The Asian Marketing Effectiveness & Strategy Awards are Asia Pacific’s foremost awards honouring clients and their agencies for marketing strategies that deliver solid results to transform businesses and brands. The annual awards are judged by a panel of top client and agency professionals who review the submissions against stringent criteria to determine the winners of the prestigious Asian Marketing Effectiveness & Strategy awards.
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